5 trends redefining aesthetic clinics: from elitist luxury to accessible, integrated, and preventive services

Medical aesthetics centres are transforming profoundly. Moving away from an exclusive image reserved for a premium clientele, they are shifting towards a more accessible and integrated model, designed to meet the needs of a younger, well-educated generation focused on prevention and maintenance.

According to a report by the American Society for Aesthetic Plastic Surgery, Millennials and Gen Z now account for over 65% of patients seeking medical aesthetic services, marking a major shift in the consumer profile, with new demands and expectations emerging.

“Today’s clients no longer seek radical transformations but rather effective solutions with no downtime, which can easily be integrated into their daily routine. Moreover, they are highly informed and very attentive to value for money,” explains Alin R...