Over 47% of parents chose online supplies this year, and the shopping cart exceeded 500 lei for almost 58% of them, reaching even over 1,000 lei in the case of approximately 22% of families, according to a national survey conducted by Cargus on a sample of over 870 respondents from urban areas.
Over 49% of parents had to increase their budget for the new school year, amid price increases and the VAT increase, with 23% of them allocating a budget over 20% higher compared to the previous year.
Although Romanians are increasingly cost-conscious in the current economic context, during the preparations for the start of the school year, parents chose quality first, with 58.4% having the main criterion of product resistance and reliability, while only 33.4% were guided exclusively by price. School supplies dominated this year’s shopping list by far (88.9%), followed by clothes and shoes (79.2%) and school bags and purses ...